ICICI Bank - #12thRedDevil

The idea was to celebrate the ultimate football fan, the 12th man. Only a true Manchester United fan will have the crazy in him/her to own every ManU branded item and someday watch the team play live on their home ground, the Old Trafford Stadium. Therefore this entire campaign was a quest to help fans find the #12thRedDevil in themselves. The above video is just a story of two such fans.